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"What Do Girls Want?": Cathy Horyn on Style and Online Shopping

Freitag, Aug. 27, 2010, 09:43

ONE morning early this month, Kate Ciepluch, the fashion director of the online retailer Shopbop, assembled members of her buying team in a conference room in the company’s offices on Broadway in SoHo. Everyone in attendance was in her 20s or early 30s; Ms. Ciepluch, blonde and tomboyish and dressed in chinos and a denim jacket with the sleeves cut off, is 28. She was a freshman at the University of Wisconsin in Madison when she started at the company, in its original Bop store, then moved to New York to become a buyer after it went online, in 2000.

Read full article on New York Times.

(pictured: Kate Ciepluch of Shopbop, Sasha Sarokin of Net-a-Porter, Kris Kim and Mia Kim of La Garçonne, Holli Rogers of Net-a-Porter and Darcy Penick of Shopbop, photographed at Milk Studios. )

Produkt-Gruppen: Sales, Buying
Märkte: Women's

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