Eucalyptus' story started in 2001 with Sonia Au-Yeung and this girls-only team of designers, determined to create individual, comfortable and feminine fashion with a good touch of quirkiness.
Since then, Eucalyptus (a British brand, based in south London) has taken over hearts and wardrobes in Europe, Japan and the US. You might spot Una and Rochelle from The Saturdays, Liz McClarnon and Kimberly Walsh from Girls Aloud wearing our clothes.
Our uncomplicated designs suit the curves the women of all shapes, being petite or voluptuous. Never economizing on prints, drapes, fullness and shapes, our designs are instantly recognized. And so is the girl wearing it!
We have now, introduced a sister label. Friday On My Mind is our sassy little sister that allowed our inner pin up to get out! Retro-inspired, Friday brings a fresh feeling to our studio and to our ever-growing consumer base. The girl wearing “Friday On My Mind” will have nothing on her mind but fun!
Don’t know where to find us? Have a look at the stockists’ list and if it is still hard work, drop us an e-mail.
Sounds good? You see, at Eucalyptus, it is all about the girls!